Collective Twenty 5 produced and delivered the Rose Star Pop-Up for Harrods Door 6 activation area

Dior

Collective Twenty 5 produced and delivered the Rose Star Pop-Up for Harrods Door 6 activation area.

CT5 partnered with Dior Parfums to bring their creative vision to life, delivering an immersive Rose Star pop-up experience at the iconic Harrods.

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Collective Twenty 5 produced and delivered the Rose Star Pop-Up for Harrods Door 6 activation area
Collective Twenty 5 produced and delivered the Rose Star Pop-Up for Harrods Door 6 activation area

The brief

Dior Parfum required an immersive retail pop-up to showcase a new fragrance within a high-profile luxury environment.

The approach

CT5 led the project end-to-end, translating Dior’s creative vision into a spatial experience – the Rose Star Pop-Up in Harrods.

The outcome

A bold and engaging pop-up, showcasing craftsmanship, luxury and enabling the customer to indulge in the new fragrance.

Collective Twenty 5 produced and delivered the Rose Star Pop-Up for Harrods Door 6 activation area
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